Choosing Custom Shirts for Company Team Building

A team building activity can recharge your employees’ batteries, while allowing them to have fun and socialize at the same time. It’s a good idea to provide your employees custom shirts so they don’t have to worry about what they should wear for the event. However, these custom shirts must be chosen carefully.

Remember that the shirts are not merely for the purpose of distinguishing your employees from non-employees (like the staff at your chosen venue). Keep in mind that if you are holding the activity in a public place, like a park or a bowling alley, these custom shirts can be an effective form of offline marketing as well. For this reason, have someone work on a design that can strategically promote your business; the design can be a simple business logo or a witty slogan.

As these custom shirts can serve as a walking advertisement, you’d want the logo to be extremely visible. However, the type of target market you have comes into play when determining the logo size. For instance, if your company is geared toward college students, it’s fine to make the logo extremely visible. On the other hand, if your company serves thirty-something professionals, take the subtle route and go for a small logo.

Screen printing is the ideal process to apply a large design to shirts. However, embroidery will work well for putting small logos on the shirts. Custom embroidered shirts can give your employees a professional look.

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